
115Why People Attack Each Other Online
Finally, internal corporate feuds can spill out into the public
sphere online, often creating serious reputational harm. Conflicts over
projects, pay, or promotions can lead angry employees to blog about
each other or the company. Such feuding employees may leak com-
pany secrets, or may demean each other or the company as a whole.
Such internal disputes have the air of dirty laundry; online, they all
too often become permanent stains on a company’s reputation.
If you have been smeared because of your business, see Chap-
ter 13, which provides special advice for small business owners and
professionals.
Extortion