Skip to Content
I Heart Design
book

I Heart Design

by Steven Heller
March 2011
Intermediate to advanced
216 pages
5h 11m
English
Rockport Publishers
Content preview from I Heart Design

no. 8

SELECTED BYART CHANTRYTHE HAPPY FACEDESIGNERUNKNOWN

In graphic design circles, there is an ongoing and vociferous debate about the authorship of the happy face (a.k.a. “Mr. Smiley”). This image has been around so long and has been through so many permutations and redefinitions, that it has become one of the most basic and essential images in the dictionary of graphic design. It’s possibly the most ubiquitous (and therefore most prominent) bit of graphic design of the last century.

The earliest current documentation of the happy face origins is its use as an advertising icon (not quite a logo) for the New York radio station WCMA (the “good guys”) in 1964. There is even a photograph of a young John Lennon wearing one of the radio station’s ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Graphic Design That Works

Graphic Design That Works

Rockport Publishers
Anatomy of Design

Anatomy of Design

Steven Heller, Mirko Ilic
Creative Truth

Creative Truth

Brad Weaver
Sketchbook

Sketchbook

Timothy O'Donnell

Publisher Resources

ISBN: 9781592536825