Delivery in full, on time (DIFOT) rate

Strategic perspective

Operational processes and supply chain perspective

Key performance question this indicator helps to answer

To what extent are our customers getting what they want at the time they want it?

Why is this indicator important?

Delivery reliability is an important performance criterion that matters to customers and businesses alike. As consumers we all live ever-busier lives and expect to receive our orders in full at the time we specify. Not doing so can seriously impact customer satisfaction. However, delivering on time can be even more critical when supplying businesses that run just-in-time supply chains to minimise inventory levels or when we deliver to supermarkets that need ...

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