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Universal Principles of UX
book

Universal Principles of UX

by Irene Pereyra
March 2023
Intermediate to advanced
224 pages
5h 9m
English
Rockport Publishers
Content preview from Universal Principles of UX

33

Interrupt only when necessary.

Many years ago I decided to turn off all alerts and notifications on all of my devices, with the exception of phone calls and text message alerts from my immediate family. That’s because for me to be as productive as possible, I need to be able to completely focus on a task. And I can get into a state of deep concentration only if I’m not constantly being interrupted by unimportant notifications.

On average, according to research by Harvard Business Review, we are interrupted every six to twelve minutes by something that actually doesn’t require our immediate attention. The New York Times app notifies us of breaking news, Twitter tells us we have a new follower, Duolingo reminds us it’s time to practice French. ...

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Publisher Resources

ISBN: 9780760378052