Rally the organization around a common strategy.
Even the most brilliant strategies won’t produce expected outcomes if they conflict with one another or contain mixed messages. And a leader can’t go it alone when developing a strategy. Research suggests that individual strategies have negligible effects on organizational performance; coordinated, aligned strategies are what is needed for growth (O’Reilly, Caldwell, Chatman, Lapiz, & Self, 2010). Play an instrumental role in ensuring that senior leaders, culture, message, and all elements of strategy are unified and cohesive.
When you create strategic alignment between systems ...