508 Cyber-Physical Systems: From Theory to Practice
• Redevelop products: Big data can also help understand how others sense products. Analysis
of unstructured social media text reveals the sentiments of customers and segments them
based on their geographical locations.
• To develop the next generation of products and services: Manufacturers use data obtained
from sensors embedded in products to create innovative after-sales service offers.
• New strategies of competition: With real-time big data analytics, one can stay a step ahead
of the competition.
• Cost savings: Real-time big data analytics tools may be expensive but, eventually, it will
save a lot of money.
• Unlock significant value by making information transparent: There is a significant