
(F39)_Job:12-40337 Title:RP-Design Elements 2nd Edition
01-AC70319 #175 Dtp:160 Page:204
186-231_C70319.indd 204 1/14/14 5:29 PM 186-231_40
TEXT
the world of image
204
Photography The “pure” photographic
image has become the preeminent form of
imagery used in visual communciations
in recent years. One reason for this might
be the speed at which photographs transmit
information—their realism and direct-
ness allow a viewer to enter the image and
process it very quickly, rather than get
distracted by abstract pictorial issues such
as texture, medium, and composition.
Access speed in imagery has become im-
portant because the flood of visual
messages encountered ...