
xix
Introduction
Welcome to The Guide to Entrepreneurship: How to Create Wealth for Yourself
and Your Stakeholders. In contrast to academic publications that emphasize
traditional teaching methods, this guide focuses on you, the entrepreneur, and
how to become successful. “Your rst priority is to become rich. Then, you can
afford to become magnanimous.”
At rst glance, this Guide may appear to be a motivational/inspirational
book masquerading as a business tome. That is how I truly feel about
entrepreneurship. One of the transcendental moments in economic theory
occurred in 1979 when David Birch published his seminal study on U.S.
rms from 1 ...