January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Content preview from 产品领导力：杰出产品经理如何打造卓越产品和团队
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引言
的技能，无关平台、市场或职位。
承担所有的责任却没有权力
？
对很多产品领导者来说，工作中总是充斥着各种压力：向一群人传递价值，而告诉另一群
人他们得不到自己想要的。输送产品及其相关价值，是产品领导者每天起床去上班的原
因。这听起来或许很简单，但并不意味着没有挑战——事实上，这些挑战不只是职能上
的，还有概念上的。产品领导者并不总是等同于产品经理，这是症结所在。事实上，真正
的产品领导者不一定承担传统的管理职责。我们将在书中探讨管理者和领导者的区别。
产品领导者需要顶着压力交付产品，同时还要管理多个利益相关者的预期。尽管“产品
CEO
”这个称谓并不一定理想
，但它确实概括性地传达出了产品领导者这一职位所肩负的
责任。尽管被赋予
C
字头高管的诸多责任
，但产品领导者缺乏
CEO
所拥有的绝对权力。
值得一提的是，在创业公司中有很多例外，产品领导者可能就是
CEO
本人
。不过在这里，
我们想强调，领导力并不总关乎权力。事实上，在当前以共识驱动的工作环境中，真正
的领导者并不能保证被授予权力。正如
Adobe
市场云移动平台的副总裁马蒂
•
阿萨（
Matt
Asay
）所说
：“我没有实际的权力去要求人们做某些事情。我可以试图影响和说服他们，
但我不能走进一个房间，威胁我的团队说，如果你不做某些事，就会被解雇。”权威主义
的领导力正在走向灭亡。就像阿萨所指出的，优秀的产品领导者通过影响力和榜样风范来
领导团队。
职权往往与工作职能挂钩。产品领导者在产品交付周期的某些方面确实拥有权力，但他们
未必像传统管理者那样拥有对个人或团队的权力 ...
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