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产品领导力:杰出产品经理如何打造卓越产品和团队
book

产品领导力:杰出产品经理如何打造卓越产品和团队

by Richard Banfield, Martin Eriksson, Nate Walkingshaw
January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Posts & Telecom Press
Content preview from 产品领导力:杰出产品经理如何打造卓越产品和团队
成长型公司
109
一点,我们希望你回想一下昨天任何你与同龄人、家人和朋友进行的互动。花一点时
间思考他们与你沟通过程中可能是什么样的感受,然后去询问他们,在那一刻他们真
正的体验是怎样的。不解释,不辩护,只是坐在那里倾听。我们打赌,你的意图和他
们的感受并不会完全一致。
练习积极的倾听技巧
。为了能在任何情况下都能进行真正有效的沟通,人们需要具备倾
听的意愿。在对话时进行的一个很好的练习是专心倾听与你交流的人,然后把你所听到
的重复给他们。这表明你实际上一直在倾听,并创造了一个神奇的氛围,人们希望与你
共同创造一些东西,并也准备好倾听。
追溯信息的根源
。现在把前两点——偏差和倾听——结合起来,再来考虑问题的另一面。
因为沟通是双向的,传递是等式的一边,而接收在等式另一边,所以有些人在倾听方面
存在问题。对领导者来说,向这些人传达信息本身就是个问题。从高层策略到日常任务
委派,无论你想要传达什么信息都会被接收方过滤掉。当人们倾听你的意见时,他们下
意识地将你置于我们所谓的“倾听桶”中。举个例子,假设你正在尝试向负责某个产品
的销售团队传达新的体验版本。当销售人员听你讲话时,他们会想到你是产品部门领导。
这是他们的确认偏差。他们将对话放在“产品领导者”的倾听桶中。这意味着在谈论销
售或销售相关的情况时,由于你不是销售领导者,人们可能会忽略你想要表达的重点。
这对聪明的产品领导者来说恰恰是一个机会。如果你花一些时间去找到关联或是了解听
众的背景,然后再沟通你希望他们去了解的东西,你所带来的感受就是不同的。这会激 ...
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Publisher Resources

ISBN: 9787115581501