January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Content preview from 产品领导力：杰出产品经理如何打造卓越产品和团队
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132
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第
9
章
本章将提供有关构建合作伙伴生态的建议。这里提到的生态是有关价值流向的——从合作
伙伴到用户或者从成本到收益，我们将就此提供新的见解。这样的关系可以采用多种形
式：体验地图、业务画布，或是用来展示活动、价值和沟通的流程图。随着公司或产品的
发展，其中一些关系会被添加、删除和重新维护。这种演变是正常的，因此时常需要重新
评估合作伙伴或供应商关系。
在联系合作伙伴时，并没有所谓正确或错误的方法，不过体验地图是一种不错的选择。体
验地图展示了内部团队和用户之间的触点和交互方式。在合作伙伴地图中，关系接触点还
包括那些为公司和产品生命周期提供服务或价值的合作伙伴。
令人惊讶的是，当我们向一些产品型公司提供咨询时发现，他们并没有做这件事，也无法
清楚地解释价值流程。当他们第一次看到体验地图时，感到十分惊讶。要记住，虽然你的
公司可能有多个合作伙伴或代理商，但他们同时也可能是其他公司的外部合作伙伴。仔细
研究你所在网络中的供应商和合作伙伴，看看哪些玩家正在给予价值而哪些在接受价值。
这项工作对所有公司都很重要，尤其是大型公司。随着公司的发展，网络也在增长，会更
容易忽视价值流程。
努力促成合作
当
James keller
作为承包商加入位于俄勒冈州波特兰市的
Uncorked Studios
时，最初是为了
帮助公司的产品设计工作室理顺现有的流程并构建起相应的结构。
Keller
之前所在的公司
被沃尔玛收购，当时她留下来负责流程管理，从此获得了“关系流程大师”的称号。她加
入工作室后最先做的是全面改善与产品领导者型用户（包括谷歌 ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.