January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Content preview from 产品领导力：杰出产品经理如何打造卓越产品和团队
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什么是产品管理
｜
5
这对决策起着至关重要的作用。在敏捷领域中，这显得格外重要，因为产品经理最多
的时间往往是花在开发团队上。这就要求产品经理和工程师保持共通的语言和相互的
理解。
其他职能，如团队管理、市场营销、战略性规划等，在产品经理的日常工作中也各自占据
了一定的位置，而业务、用户体验和技术则构成了产品经理工作的核心。
产品管理角色
出色的管理者不一定是优秀的领导者，但优秀的领导者一定是出色的管理者。接下来我们
将讨论产品经理这个角色，以及它和产品领导者的角色重合的地方。
为什么产品经理需要业务、用户体验和技术三个领域的技能呢？主要是因为产品经理这个
角色本身非常宽泛和多元。
T
ransferWise
公司产品与发展部的副总裁尼兰
•
佩里斯（
Nilan
Peiris
）认为
，产品经理要“做一切需要做的事情”。《卫报》前首席数字官塔尼娅
•
科德里
（
T
anya Cordrey
）补充道：“产品经理的迷人之处在于，这个角色的内涵非常宽泛，这也正
是压力之源。你必须擅长运用各种策略，时刻充满灵感，并且充分理解公司的愿景。同
时，你还必须精通运营的各个环节，确保一切按计划进行。”
一切从为产品建立愿景开始。产品经理需要研究市场、客户以及客户正在尝试解决的问
题。他们需要积累大量的信息，包括来自客户的定性反馈、来自分析工具和统计的定量数
据、研究报告以及市场趋势等，提及的这些还只是其中的一小部分。产品经理要掌握所有
需要的信息，富有创造性地为自己的产品定义一个愿景。
一旦愿景建立好，产品经理就必须把它发布到整个团队中。团队必须对自己的产品充满信 ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.