January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Content preview from 产品领导力：杰出产品经理如何打造卓越产品和团队
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14
｜
第
2
章
产品领导者的影响力
产品领导者最终要为产品的成败负责，进一步说，是为公司负责。因此，产品领导者的影
响力不容小觑。如肯
•
诺顿所言，产品领导者是“公司愿景的实施者”，他们关注“对公司
最重要的东西——企业最终想实现的目标以及如何实现”，以此推动公司向前。诺顿在谷
歌风投的经历使他坚信产品领导力的重要性。他认为，产品领导者对产品要有
1
年、
5
年
和
10
年
的愿景，并需要向产品团队的其他成员乃至整个公司传达这个愿景。创建产品愿
景以及与之配套的计划对组织的成功至关重要。
成功的风险投资公司安德里森
–
霍洛维茨的联合创始人本
•
霍洛维茨（
Ben Horowitz
）在
15
年前说过
（当时他是
Netscape
的产品经理）：“一个好的产品经理所担负的责任使他等
同于产品的
CEO
。好的产品经理会设立现实的愿景来明确产品怎样才算成功
，而且会不惜
一切代价来使之成为现实。”如前所述，这种
CEO
的比喻尽管不够恰当
，但是成功的产品
领导者确实看起来很像
CEO
。理解
“产品经理是领导者而不仅仅是管理者”是阅读本书的
基石。请原谅我们不断重复这个概念，因为这一点尤为重要。
不断演进的组织
在试图获取更大影响力的过程中，产品团队地位独特，但他们对那些负责开发、营销、支
持和销售产品的团队又几乎没有任何权力。肯
•
诺顿说：“如果你是一个产品经理，那通常
就不太可能是老板。你需要通过自己的行动和领导力技能来获取所需的权力，而不是通过
产品经理这个角色。”这和过去已经大不相同了，那时的经理凭借头衔就能拥有对团队的
控制权和决策力。那样的时代已经结束 ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.