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产品领导力:杰出产品经理如何打造卓越产品和团队
book

产品领导力:杰出产品经理如何打造卓越产品和团队

by Richard Banfield, Martin Eriksson, Nate Walkingshaw
January 2022
Beginner to intermediate
177 pages
4h 24m
Chinese
Posts & Telecom Press
Content preview from 产品领导力:杰出产品经理如何打造卓越产品和团队
创业公司
95
不想做
CEO
了。它使我谦卑,让我对那些专注于季度利润的人更能感同身受。”米罗诺夫
提醒我们产品创始人面临的现实“在此我的忠告是,告诉每个人要思考我们完成的工作,
在市场上进行验证,倾听用户的声音,这些说起来总是很容易,还可以写成长篇大论,但
在实践中并不容易做到,而且你很容易为自己找借口开脱。”创始人必须提出一些尖锐的
问题——谁将领导公司,而谁将领导产品。
如果创始人愿意移交出产品领导者的角色,他们就需要在适当的阶段聘请别人来担任这个
角色。许多首次创业者很想尽他们所能找到最有经验的产品领导者。然而太急于招聘资深
的人可能是个错误。“当你雇用第一个产品经理时,不要雇用产品副总裁,”谷歌风投的肯
诺顿说,“要聘请优秀的产品经理,让他们随着时间的推移成长为你的副总裁。但也要让
他们知道,如果他们无法实现这一转变,你最终需要聘请一位强大的副总裁来带领团队更
上一层楼。”
来自
Abstract
的乔希
布鲁尔对此表示赞同:“我见过产品副总裁一上来就让
CEO
把所有
东西移交给他们的情形,仿佛公司的未来全指望他们了。这种想法会让他们走向失败。这
种事情根本就不应该发生。与此同时,这也让
CEO
免除了相应的责任
。在我看来,这是
一件非常危险的事情。”聘请一位经验丰富的产品经理是合理的,他可以成长为领导者并
帮助接管产品的日常执行,但这自然引起了两个产品领导者之间的冲突。谁来负责愿景?
谁在产品决策中拥有最终决定权?
一如既往,最关键的是对责任有非常清晰的认识并事先沟通好期望。布鲁尔继续说道:
“最好的方法是花时间培养这两个人之间的关系。 ...
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Publisher Resources

ISBN: 9787115581501