Skip to Content
The Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know
book

The Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know

by Jeff Scheinrock, Matt Richter-Sand
September 2013
Beginner
368 pages
5h 56m
English
Wiley
Content preview from The Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know

How’s Your Project Going?

image

If you’re like most entrepreneurs, you are constantly coming up with new ideas. You get inspired, brainstorm, bounce ideas off your friends and family, and are always on the lookout for disruptive opportunities. Think about these early ideas as projects, not startups. There is something noncommittal and exploratory about the term project. The instant you call it a startup, your commitment escalates. People around you assume it’s serious and start rooting for you. This increases the table stakes, and causes you to stop exploring and start selling. It sounds trivial, but human psychology works in strange ways. Call it a project until you’re ready to really give it a go. Once you do, focus on it exclusively and stop exploring other projects.

Calling it a project allows you to keep an open mind and objective outlook, which greatly reduces the likelihood of you forging ahead out of ego. How’s your project going?

icon

Previous | Chapter Contents | Next

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Start-Up Guide for the Technopreneur: Financial Planning, Decision Making and Negotiating from Incubation to Exit, + Website

Start-Up Guide for the Technopreneur: Financial Planning, Decision Making and Negotiating from Incubation to Exit, + Website

David Shelters
What Successful Project Managers Do

What Successful Project Managers Do

W. Scott Cameron, Jeffrey S. Russell, Edward J. Hoffman, Alexander Laufer

Publisher Resources

ISBN: 9781118744482Purchase book