May 2012
Beginner
272 pages
6h 8m
English
Content preview from 100 Things Every Presenter Needs to Know About PeopleBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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4. The More Uncertain People Are, the More They Defend Their Ideas
In #3, I mention the idea of cognitive dissonance—the uncomfortable feeling you get when you have two ideas that conflict with each other. You don’t like the feeling, so you try to get rid of the dissonance by either changing your belief or denying one of the ideas.
In the original research on cognitive dissonance, people were forced to defend an opinion that they did not believe in. The result was that people tended to change their beliefs to fit the new idea.
What Happens When People are Forced to Support New Ideas?
In recent research by Vincent van Veen (2009), researchers had people “argue” that the fMRI scan experience was pleasant (it’s not). When “forced” to make statements ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.