Business Ethics and Corporate Governance, Second Edition

MODELS FOR IMPLEMENTATION OF CSR

Though there are several theories to justify CSR activities of corporations, not all of them lend themselves to be put into practice. A model for implementation of CSR is one that enables organizations to apply a particular concept or theory as a workable proposition. Before managers can apply the concept, they need a simple working definition of it, so that there is the required conceptual clarity. For instance, CSR can be associated with philanthropy or a business strategy. When several such alternatives are available, a company may choose a model that is suitable to its core competence. There are four models of corporate responsibility globally (See Table 9.1).

 

Table 9.1 Four Models of Corporate Social Responsibility ...