April 2013
Beginner
240 pages
5h 17m
English
Content preview from Conversations That Sell
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CHAPTER 2
Collaborative Selling: Where Every Conversation Matters and Everyone Wins
“I’m convinced that the world changes, conversation by conversation.”
—DANIEL PINK, author
Imagine this scenario. You’re in a conversation, sitting across from another party—maybe one person, a couple, or a business team—with a wide desk or kitchen table between you. The surface between you is covered with documents, a computer, a telephone, and stacks of paperwork. Your prospective buyer is avoiding direct eye contact, afraid that you’re there to sell them something or tell them something they have to do.
Now imagine a different scenario. You enter a conference room, office, or living room and your buyer smiles at you and greets you with a warm handshake. They ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.