
2
CHAPTER
Developing Your
Own Style
T
his chapter begins with a discussion about various methods for pricing wedding photography.
Although the topic may appear to be misplaced, it is actually vital to understanding the different
styles of wedding photography because the price structure you use determines your motivation for
shooting the images you do.
Your “style” of photography is a combination of the way you act while shooting the pictures, and what
sort of pictures you create. Wedding photographers generally fall into one of three styles; however, it is
possible for one photographer to shoot in more than one style. This chapter takes an in-depth look at the
three main stylistic approaches to wedding photography: traditional, photojournalistic, and portrait jour-
nalism. Topics include discussion on the different photographic techniques used in each style, how the
images differ, what the clients want, and which style is right for them?
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