August 2006
Beginner
336 pages
10h 55m
English
Content preview from Digital Wedding Photography: Capturing Beautiful Memories
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
16
CHAPTER
Creating the
Finished Product
T
he digital age has created an explosion of products that you can offer to your wedding clients. The
choices are so numerous that the job of narrowing down to the best offerings is a very difficult and
time-consuming task.
This chapter looks at the various ways you can deliver products to your clients, from online print sales,
albums, data DVD, DVD slide shows, and more.
The finished products you offer determines how your clients experience the images they commissioned
you to create. Do they look at albums, computer slide shows, DVD movies that play on the TV, or framed
prints? Depending on how your business works, you may choose to offer all or none of these items.
Some photographers only do the photography service, while others rely on the aftermarket sales to
generate a significant portion of the total sale. Many combine a selection of offerings into a package.
23_790176 ch16.qxp 6/16/06 7:03 PM Page 277
278
Part III ✦ The Business of Digital Wedding Photography
Different packages with different combinations of items assure that you have some offering that appeals
to almost everyone, both in terms of budget and in the type of items for which the client is looking.
If you are starting out in the wedding photography business or considering the possibility ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.