May 2010
Intermediate to advanced
304 pages
7h
English
book
The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World
by Rick Mathieson
Content preview from The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World
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Q & A
IF TOM NICHOLSON
has his way,
teenage girls will no longer wait
until they’re home from the mall
to ask the eternal question, “Do
these jeans make me look fat?”
Nicholson, CEO of digital
agency LBi IconNicholson, has
personally led a technological
revolution in retailing, having
spearheaded efforts to transform
the shopping experience at
Prada, Nanette Lepore, and
Bloomingdale’s by enabling
shoppers to use touchscreen
interfaces to connect with runway
The Future of the
In-Store Experience,
from the Father of
Social Retailing
®
Tom Nicholson, founder and CEO of LBi
IconNicholson
video and information on cut, color, and accessories related to the cloth-
ing they ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.