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The Strategy Book, 4th Edition
book

The Strategy Book, 4th Edition

by Max Mckeown
August 2024
Beginner
250 pages
7h 21m
English
FT Publishing International
Content preview from The Strategy Book, 4th Edition

Winning strategy games

Sometimes strategy is about competing. It isn’t the only way to play the game but it’s a choice that is available to you. You may want to choose from a variety of classic strategies to win decisively. It is even more valuable to create a virtuous cycle of growth and advantage.

Frequency: Consider different games regularly.Key participants: You and your team.

Inditex – owner of Zara – believes in staying very close to what customers want. And by what the customer wants, they mean what customers buy and wear. Traditionally, high street fashion gambles on two annual collections. Each gamble taken more than a year ahead. But Inditex doesn’t like guessing and customers don’t like waiting.

To win at this fashion game, Inditex ...

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Publisher Resources

ISBN: 9781292734712