Skip to Content
Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign
book

Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign

by Dave Peck
September 2011
Beginner
312 pages
6h 24m
English
Wiley
Content preview from Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign

images 8. What Is a Username?

A username is the name that represents your online profile on a social networking site. It is usually the first thing that people notice about you, and it is a good idea to choose a unique and identifiable username to make yourself stand out from the crowd and draw attention. As a result, your username should be creative and should be something that represents you and your personality and interests in some way.

It is important to remember the importance of a username, especially with a platform such as Twitter where most people check a username before even looking at your profile. Therefore, you should choose a username to attract users to your profile. So, it pays to be as creative as possible when choosing a username. With this is mind, just how can you be creative and choose a username that hasn't already been taken?

The first thing to think about is that it should be memorable, so keep it short and catchy. If you need to be easily found on a platform, you might consider using your first name as part of your username to make it easy for friends, family, or peers to find you. If the platform you use is character-limited, keep your username short, so as not to take up too much space away from other content.

If you are using your business name to develop your brand, it should be easier to establish your username on a site. If you find that someone else is ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

How to Integrate Social Media into Your Marketing Plan

How to Integrate Social Media into Your Marketing Plan

Jamie Turner, Dr. Reshma Shah
Social Media Marketing: An Hour a Day

Social Media Marketing: An Hour a Day

Dave Evans, Susan Bratton

Publisher Resources

ISBN: 9781118018811Purchase book