September 2011
Beginner
312 pages
6h 24m
English
book
Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign
by Dave Peck
Content preview from Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign
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19. What Pages Are Essential for My Website?
The possibilities are endless for the types of pages you can have on a website. A website needs several “core” pages. Darren Rowse of ProBlogger states that there approximately 20 different pages you should consider when creating a site. Actually, you can break your website into four minimum types of pages. As defined by ProBlogger, they are:
- About page
- Contact page
- FAQ page
- Home page
About Page
The About page is considered the most important page of your site. Having an About page is essential because it gives new readers to your blog a snapshot of who you are and why they should subscribe to your blog. This is the page that I go to every time I hit a new blog. If one doesn't exist, it significantly decreases my chances of subscribing. Your About page should consist of the following:
- Photo—A picture of you is best.
- Site objectives—What is it about? What will readers gain from it?
- Introduction of yourself—Talk about your experience with the topic you're writing about. Why should they listen to you? What is your context and background?
Contact Page
Your Contact page needs to consist of the different ways a reader of your site can reach out to you. It should include the following:
- Your email address
- Social networking sites you can be found on
- Your mailing address
If you do not want to put your email address on the Web, you can create ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.