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Visual Content Marketing
book

Visual Content Marketing

by Stephen Gamble
April 2016
Beginner
368 pages
4h 37m
English
Wiley
Content preview from Visual Content Marketing

Interactive Solution Pictograms

  • Social Recruiting Platform Gets Interactive Visual Explanatory Lift
  • Construction Field Software Startup Shows Efficiencies Improvement in Visual Before and After Pictogram
  • Trading Communications Platform

Social Recruiting Platform Gets Interactive Visual Explanatory Lift

A leading job board distribution platform was launching its new Social and Mobile Networking Platform and wanted to show conceptually what this new solution allowed its clients to do. However, the client wanted to ensure its customers that its traditional job board distribution platform was still its core offering and that the new solution ran its analytics through the same reporting tool so each channel's performance could be measured. To up the engagement factor even further, in addition to interactive explanatory text boxes, an animation sequence was integrated so at the touch of button, one can see the path of the job requisition.

Figure depicting an infographic for the new world of recruiting through social networks and mobile devices. The visual represents the launching of a new social and mobile networking platform by a leading job distribution platform.

Construction Field Software Startup Shows Efficiencies Improvement in Visual Before and After Pictogram

This startup wanted to reinforce that traditionally all the stakeholders in a large new construction project did not have transparency into the actual build, retrofits from blueprint and spare parts supply issues. This visual solution interactively show the difference between the field software solution installed on tablets and laptops in ...

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Publisher Resources

ISBN: 9781119157434Purchase book