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Visual Content Marketing
book

Visual Content Marketing

by Stephen Gamble
April 2016
Beginner content levelBeginner
368 pages
4h 37m
English
Wiley
Content preview from Visual Content Marketing

Not For Profit Organizations Visual Solutions

  • Children and Widow Charitable Organization
  • Architectural Association Showcases Value to Community

Children and Widow Charitable Organization

A children's charity presented annually to its constituents on how donation dollars were transforming the lives of the underprivileged children and widows it served. In particular the charity was delivering dental kits for children and housing for widows. Through clever use of iconography, the client was able to show how their impact on the lives of children and widows have been increasing year by year.

Part one depicts data on widow's program and part two depicts data on children's program with the help of iconography depicting the charity takes care of the medical, accommodations, and food requirements of both widows and children. Part one depicts data on widow's program and part two depicts data on children's program with the help of iconography depicting the charity takes care of the medical, accommodations, and food requirements of both widows and children.

Architectural Association Showcases Value to Community

Architects deliver and direct an indirect value to the community in obvious and not so obvious ways. The association wanted to impress this fact at a major lobbying event in Washington, D.C. But it also wanted to make sure that this infographic poster would be taken under the arm of its lobby group and congress members to be shared with their colleagues. The solution came in the form an infographic posted with an architectural theme and designed so it could fold easily to be carried away from the event.

The figure depicting an infographic to showcase the levels of value that the profession of architecture delivers to the community at a large congress event.
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Publisher Resources

ISBN: 9781119157434Purchase book