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Visual Content Marketing
book

Visual Content Marketing

by Stephen Gamble
April 2016
Beginner content levelBeginner
368 pages
4h 37m
English
Wiley
Content preview from Visual Content Marketing

Software Industry Visual Solutions

  • Global ERP Software Vendor Engages with Shipping Analogy
  • Large Enterprise Software Vendor Showcases Productivity in Cloud
  • Security Software Vendor Shows Right Approach to Patch Management

Global ERP Software Vendor Engages with Shipping Analogy

While the sophistication of its reporting tools and the data feeds integrated to make accurate robust forecasts can be quite technical, this software firm brings in the business user with a fun and provocative meandering ship analogy with a playful financial forecasting shipping analogy infographic.

The figure depicting global ERP software vendor engages with shipping analogy.

Large Enterprise Software Vendor Showcases Productivity in Cloud

This research-based infographic helped the software vendor showcase how cloud-based delivery of productivity applications is lowering the workload for the IT department and allowing them to focus on more strategic efforts. This particular example uses a clever balance of data visualization, iconography, and illustration to make the visual narrative drive to this conclusion.

The figure depicting the productivity in cloud for large enterprise software vendor. The visual narrative drive to this conclusion  is represented with a clever balance of data visualization, iconography, and illustration.

Security Software Vendor Shows Right Approach to Patch Management

This software vendor cleverly lays out the case for effective patch management, citing relevant statistics around the rise of cyber attacks and the challenge of manually managing the process, and ultimately ...

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Publisher Resources

ISBN: 9781119157434Purchase book