Chapter Three

Discover Your Self

“I know who I was, who I am, and where I want to be,” said Dan Kaplan, founder of Daniel Kaplan Associates and former president of Hertz Equipment Rental Corporation. “So in other words,” he continued, “I know the level of commitment that I am prepared to make and why I am prepared to make that level of commitment personally. I know what it takes to achieve success for me. That success for me comes from paying a big price, putting a lot of work and a lot of sacrifice behind it.”1

Dan's words reflect an ancient commandment that was carved over the entrance to the Delphic oracle of Apollo, the Greek god of the sun, prophecy, music, medicine, and poetry.2 This message—Know Thyself—remains as true today as it was ...

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