Appendix AAnalyzing a Case Study
Among the many tools available to business educators, the case study has become increasingly popular. Professors use it to teach the complexities of many different, modern business problems. That’s not a surprising development. Beyond the fundamentals, memorization and description will take you just so far. The real test of whether you are ready to manage a business will come when you are asked to assume the role of a manager, step into an authentic business situation, make sense of the circumstances you see, draft a plan, and take action.
Why Study Cases?
Schools of law have studied cases for many years as a means of exploring legal concepts and understanding the practices of the courts. Harvard Business School ...
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