Lessons learned
What do we learn from this analogy? Firstly, that one can make a lot of money selling something that is also offered for free—just ask the bottled water industry!
Salesforce.com may be the standard in sales force automation and there are countless sales reps and sales managers who already know it well. Being a specialist, it has deeper functionality than NetSuite but the key question is how extensively will you be using that functionality?
We can also see that the key question is how much of that deep functionality are you going to take advantage of when opting for a best of breed? Do you really need that extra automation provided by that module? If so, it may be best to opt for the best of breed and integrate. If, on the ...
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