February 2022
Beginner
768 pages
21h 8m
English
book
Search Engine Optimization All-in-One For Dummies, 4th Edition
by Bruce Clay, Kristopher B. Jones
Content preview from Search Engine Optimization All-in-One For Dummies, 4th Edition
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Chapter 1
Server Issues: Why Your Server Matters
IN THIS CHAPTER
Getting to know the servers
Making sure your server is healthy and fast
Excluding pages or sites from the search engines
Passing instructions to search engines with a robots text file
Using Meta robots tags
Building a customized 404 Error page
Avoiding dirty IPs and bad neighborhoods
Serving your site to different devices
Your web server is the software application or service that runs your website. (The term web server can be used to refer to both the hardware and the software that runs a website, but in this chapter, we talk about the software.) Anytime a user does something on your site, such as loads a page or views ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.