Chapter 3
Staking a Claim in Europe
IN THIS CHAPTER
Succeeding in the European Union
Knowing the legal issues in the EU
Working in the United Kingdom
Discovering France
Operating in Germany
Understanding the Netherlands
Across the pond from the United States lies the European Union (EU). The countries that belong to the EU are subject to certain laws and regulations, and all those countries are actually located within Europe itself.
Succeeding in the EU isn’t as simple as copying and pasting your website into German or French and then hoping the traffic comes to you. You have to consider legal and cultural differences, along with the technical issues that come from running a website in another country. In this chapter, we talk about how to succeed in the European Union, some legal issues you should be aware of, and some specific facts about doing business in the United Kingdom, France, ...
Get Search Engine Optimization All-in-One For Dummies, 4th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.