December 2012
Beginner
240 pages
4h 21m
English
Content preview from Creativity Now, 2nd Edition
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Use the Einstein levels
THE PRINCIPLE
One way to get over a block is to change the level at which you consider the problem
Albert Einstein said that you cannot solve a problem at the level at which is was created.
What follows is my own interpretation of the process, not Einstein’s (as far as I’m aware he never went into detail on this). I begin by stating the basic task I’m finding problematic. Let’s suppose that I am offering a workshop and have not been able to find enough people to sign up for it.
First we reduce the project to the basic steps we would usually follow:
- Publicise the workshop.
- Enrol paying customers.
- Give the workshop.
- Make money from the workshop.
If we try to solve the problem at the same level, we would just try to ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.