December 2012
Beginner
240 pages
4h 21m
English
Content preview from Creativity Now, 2nd Edition
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They’re winning breakthrough ideas
THE PRINCIPLE
One way to get great ideas is to create a contest
In 1996 the California-based X Prize Foundation offered a $10 million prize for the first successful private space flight. It was won by SpaceShipOne. In 2008 they added further prizes of up to $30 million for solutions to problems relating to energy, the environment and education, among others.
The Foundation’s chairman and CEO, Peter H. Diamandis, told the Harvard Business Review that with a contest the entrants are not only after the money, they also enjoy the thrill of the chase, the potential fame and the benefits to humanity. And companies ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.