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Creativity Now, 2nd Edition
book

Creativity Now, 2nd Edition

by Jurgen Wolff
December 2012
Beginner
240 pages
4h 21m
English
Pearson International
Content preview from Creativity Now, 2nd Edition

She puts others first

THE PRINCIPLE

Skills that fill the pocketbook can also fill the heart

Twenty-five-year-old Tammy Tibbetts became a digital media expert in the course of her work as a journalist for several women’s magazines. She began to wonder whether social media could be used to drive social change, specifically to help girls around the world to become the first in their family to graduate.

She and college student Christen Brandt started ‘She’s the First’ as a media campaign to get groups of friends to sponsor a girl. They provided suggestions for enjoyable ways for the groups to raise funds and linked donors with sponsorship programmes for girls.

The girls are not the only ones to benefit: the programme also intends to foster leadership ...

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Publisher Resources

ISBN: 9780273770473