
Process Performance Management ◾ 219
As an example of taking product performance into account, Steve got a bonus pro-
gram implemented in 2002, despite the company missing its stated revenue and prot
targets for the bonus program. Apple awarded employees in its incentive program a
special recognition bonus amounting to between 3 and 5 percent of their base salary.
Top management including Steve were excluded from the program.
All the rewards and bonuses were based on product achievements, not on nancials.
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8.26 Committing to the Journey
We have weaved a thread of change that denes the vision of the stellar global captains in indus-
try. Conducti ...