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Harvard Business Review Guides Ultimate Boxed Set (16 Books)
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Harvard Business Review Guides Ultimate Boxed Set (16 Books)

by Harvard Business Review, Nancy Duarte, Bryan A. Garner, Mary Shapiro, Jeff Weiss
February 2019
Beginner
3520 pages
50h 49m
English
Harvard Business Review Press
Content preview from Harvard Business Review Guides Ultimate Boxed Set (16 Books)

Chapter 3

Prepare the Substance

Understand interests, brainstorm options, research standards, and consider alternatives.

To be agile and creative in a negotiation, you need to prepare for both the substance and the process—what you will say and do and also how you say and do it. You’ve been introduced to the seven elements and used them to define what success looks like. Now you’ll use the same elements to prepare. In this chapter, we’ll focus on the first four—interests, options, standards, and alternatives—which outline the content of your conversation. The other three—commitments, communication, and relationships—are more about process, and we’ll cover those in the next chapter.

One note: While I lay out the elements here in a logical order, ...

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Publisher Resources

ISBN: 9781633697829