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Publishing E-Books For Dummies
book

Publishing E-Books For Dummies

by Ali Luke
September 2012
Beginner
312 pages
7h 7m
English
For Dummies
Content preview from Publishing E-Books For Dummies

Chapter 11

Pricing Your E-Book Effectively

In This Chapter

arrow Determining the best price for your e-book

arrow Understanding how e-book royalties work

arrow Knowing how best to set the price of your e-book on Amazon

One tricky decision you face as an e-book self-publisher is determining how much to charge for your e-book. Unlike a print publisher, you have no manufacturing costs. After your e-book is written, delivering it to a new reader costs virtually nothing, so even if you charge only a few cents, you can still cover your costs.

Authors sometimes charge precisely $0.00 — they give away their work, to help build their reputations and their followings online. At other times, they choose to incorporate their e-books into fully featured digital packages with high price tags — perhaps as much as $100. The price of your e-book probably lies somewhere between these two points.

This chapter explains how e-book pricing works and how e-book retailers take a share of the price. It discusses fiction and nonfiction pricing, and offers clear recommendations so that you’re well positioned to calculate the best price for your e-book. Finally, this chapter describes how Amazon complicates your pricing strategy. ...

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Publisher Resources

ISBN: 9781118352021Purchase book