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Big Data Analytics
book

Big Data Analytics

by Kim H. Pries, Robert Dunnigan
February 2015
Beginner to intermediate
576 pages
16h 15m
English
Auerbach Publications
Content preview from Big Data Analytics
540 • Big Data Analytics
REFERENCES
1. Porter, M. On Competition: Updated and Expanded Edition, pp. 3–36. Harvard
Business Press, Boston, 2008.
2. Valentino-DeVries, J., Singer-Vine, J. and Soltani, A. Websites vary prices, deals based
on users’ information. e Wall Street Journal. December 24, 2012. http://online.wsj.
com/news/articles/SB10001424127887323777204578189391813881534. Accessed
February 15, 2014.
3. Macdonald, D. Big data: e big opportunity in spend and supplier management.
Spend Matters. November 21, 2013. http://spendmatters.com/2013/11/21/big-data-
big-opportunity-spend-supplier-management/. Accessed February 17, 2014.
4. Rosenbush, S. and Totty, M. How big data is changing the whole equation for busi-
ness. e Wall Street ...
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Publisher Resources

ISBN: 9781482234510