e Mother of Invention’s Triplets • 41
Corporation provides insurance that protects prots in the space not
covered by federal crop insurance. is coverage is scaled by a particu-
lar farmer’s productivity and covers rainfall over an unusually detailed
2.5 × 2.5 mile area, taking into account the soil’s ability to cope with that
weather.
30
Monsanto also acquired Precision Planting—started by Gregg and Cindy
Sauder in 1993 as a way to bring consistency to the planting of seeds—for
$250 million in 2012. As an example of the data that its products are able to
collect, consider the rm’s 20/20 SeedSense monitor (slogan: “Quit plant-
ing with a blindfold on”). e monitor is a touch screen device installed
inside the tractor, fed via a processor t