September 2013
Beginner
320 pages
6h 20m
English
Content preview from 101 Business Ideas That Will Change the Way You Work
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IDEA #69
What not to write
Long words make people look less, not more, intelligent.
What you need to know
A common trait of student life is to pad out rushed essays with verbose linguistic fluff to meet a set word limit. The belief underpinning this is that longer words make the writer seem more intelligent. Winner of the 2006 Ig Nobel Prize (a parody of the Nobel Prize, specialising in rewarding humorous research), Daniel Oppenheimer of Princeton University, researched the impact of using long words where a shorter one would suffice and demonstrated that, in reality, the opposite is true.
Oppenheimer supported his hypothesis through a ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.