September 2013
Beginner
320 pages
6h 20m
English
How gaming can revolutionise your workplace.
Games are meant to be fun. Work, by contrast, is only intermittently – if ever – fun. So what would you say if you could make your business more engaging, have more committed employees and more devoted customers – all by making work more fun and, ultimately, more like a game? This is the theory behind ‘gamification’, a term gaining popularity in a diverse array of industries. Although still rather catholic in its definition, the theory broadly states that the basic principles of gaming – defined by the game designer Jane ...
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