January 2015
Beginner to intermediate
294 pages
7h 11m
English
Content preview from Badass: Making Users Awesome
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Pre-release comments about Badass
“Kathy Sierra wants you to understand this: If your users like themselves
better when they use what you make, they’ll recommend it with a fervor
money simply cannot buy. No one gets this more clearly than Sierra, and
Badass is her way of helping you get it too.”
Clay Shirky
Author of Here Comes Everybody and Cognitive Surplus
“In Badass, Kathy Sierra—one of our brightest business minds -- offers up
a surprising insight into what makes certain offerings shine in a competitive
marketplace. Believe it or not, many people don’t care how awesome your
product is. Instead, they care about how awesome they are when they use
your product. If you can tap into that motivation, you’ve got gold. This books
shows you how.”
Daniel H. Pink
Author of New York Times bestsellers To Sell is Human and Drive
“Do NOT let the breezy presentation of the ideas here convince you that
the ideas themselves are lightweight. They’re not. Kathy Sierra has become
an expert in where expertise comes from, and with in this book she’ll show
you how to make your product’s users experts. Or, as she puts it, badass,
which is the perfect label for Kathy and for this book.”
Andrew McAfee
Cofounder of MIT’s Initiative on the Digital Economy and coauthor
of The Second Machine Age
“Every once in a while, someone comes along who sees the world more
clearly, and helps you to do the ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.