April 2003
Intermediate to advanced
303 pages
11h 36m
English
Content preview from Call Center Operation
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204 6.2 Strategies for managing customer information
current technologies, and additional training of staff may be required to ensure
the transition to a complete CRM solution.
6.2 Strategies for managing customer information
Large organizations routinely collect vast amounts of personal information
about their customers through the transactions they conduct. Organizations
such as financial institutions, health care providers, travel agencies, retailers,
automotive manufacturers, and communication companies, among others,
use this data in a variety of ways and for several reasons:
For targeted marketing based on individual preferences
To analyze ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.