Global Supply Chain Quality Management

136 ◾ Introduction to Section III

an international joint venture between Ford and Mazda, with a plant located in

Chongqing. It focuses, in particular, on systems for managing a product recall, pro-

viding a look at the planning and detailed documentation that have been developed

for managing that eventuality.

Chapter 11 builds upon the foundation described in Chapter 6. Although

Bright Dairy had been starting to implement a world-class manufacturing system

prior to the melamine-tainted milk powder scandal, this crisis served as a call to

action for improving its upstream, downstream, and internal quality management.

Upstream, it has developed a number of systems for dealing with the dairy farmers

who are its suppliers, both in terms of educ