April 2021
Intermediate to advanced
210 pages
6h 3m
Chinese
Content preview from 数据驱动力：企业数据分析实战
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数据驱动型的首席高管
｜
155
括打破壁垒）来使数据大众化
9
。简而言之，他们应该提升组织整体的数据访问权限和数据
使用水平。这是一个广泛而又颇具挑战性的角色。
11.1.2
成功的秘密
实质上，首席数据官担任着布道者和变革推动者的角色。正如
The Case for the Chief Data
Ocer
的合著者
Peter
Aiken
所说：“如果事情进展顺利，是不需要首席数据官的。”那么，
成功需要什么要素？硬技术和软技术的组合自然是关键。比如，当我问
Mario
Faria
“如何
成为优秀的首席数据官”时，他说：“要有能力将硬技术（数据、技术和统计学的专业知
识，纵向知识、商业头脑）和软技术（交流、领导能力、尊重反对意见、愿意改变现状）
相结合。”在对数据领导者进行的一项更广泛的抽样调查中，
Aiken
10
发现了首席数据官的
3
大特质：
•
兼具专业技术、商业知识和沟通技能；
•
杰出的人际关系构建能力和交流技巧；
•
对政治敏感。
显然，首席数据官不仅仅是一个技术型角色。
1.
首席数据官向谁汇报
首席数据官向谁汇报？在理想情况下，他们会与首席技术官、首席信息官、首席财务官、
首席运营官、首席信息安全官等高管同级别，向首席执行官汇报。若非如此，他们至少也
该向经营方（首席运营官、市场总监等）汇报。然而现实是，
80%
的首席数据官向首席技
术官汇报（根据
Aiken
等人
2013
年的调查）
11
。
向
IT
部门汇报有什么问题呢
？
Aiken
强烈表示：“首席数据官无法在受制于
IT
部门的结构
化限期的同时利用数据。此外，如果他们要向不太懂数据的人汇报 ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.