September 2011
Intermediate to advanced
288 pages
7h 35m
English
The focus of this chapter was the corporate entrepreneurship process. First, the organizational barriers to corporate entrepreneurship were discussed. This was followed by a presentation of the four major structures commonly used: a section with the human resources department, a new products subsidiary, a new products division, and a diffusion of the concept and process throughout the entire organization.
Following a discussion of the evaluation criteria needed to ascertain the spirit of corporate entrepreneurship, the chapter concludes with the indicators of a corporate entrepreneurship climate.
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