September 2011
Intermediate to advanced
288 pages
7h 35m
English
book
Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company
by Robert Hisrich, Claudine Kearney
Content preview from Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company
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Effectively Organizing Corporate Entrepreneurial Activities
To effectively organize corporate entrepreneurship, organizational culture needs to be established with the appropriate culture and support systems (see Tables 6.1 and 6.2).
TABLE 6.1 Structures for Corporate Entrepreneurship
TABLE 6.2 Summary of Organizing Corporate Entrepreneurship
A culture supportive of the corporate entrepreneurship makes it easier to effectively manage the resulting activities. The culture needs to establish core ideology, present and future practices, and behavioral ...
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