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The Strategy Book
book

The Strategy Book

by Max Mckeown
July 2012
Beginner
264 pages
4h 46m
English
Pearson Business
Content preview from The Strategy Book

PEARSON EDUCATION LIMITED Edinburgh Gate Harlow CM20 2JE Tel: 144 (0)1279 623623 Fax: 144 (0)1279 431059 Website: www.pearson.com/uk

First published in Great Britain in 2012

© Maverick & Strong Limited, 2012

Pearson Education is not responsible for the content of third-party internet sites.

ISBN: 978–0–273–75709–2

British Library Cataloguing-in-Publication Data A catalogue record for this book is available from the British Library

Library of Congress Cataloging-in-Publication Data

Mckeown, Max.   The strategy book / Max Mckeown.     p. cm.   Includes index.   ISBN 978-0-273-75709-2 (pbk.) 1. Strategic planning. I. Title.   HD30.28.M3842 2012   658.4’012--dc23

2011040037

All rights reserved. No part of this publication may be reproduced, stored ...

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Publisher Resources

ISBN: 9780273757092