
CHA PTER 7: Ideas for Red Growth Strategies90
Apart from its obvious incentive effect for the rest of the organiza-
tion, the practice of handsomely rewarding your top performers has
another benet. It helps to retain your top talent. Jack Welch tells
the story of how he almost quit GE early in his career because he was
given the same raise as everybody else.
PERFORMANCE METRICS
AND ALIGNMENT
Another attribute of good Red organizations is that they make effective
use of performance metrics. There are three conditions that perform-
ance metrics in good Red organizations satisfy:
Metrics Are Linked to Value Creation